Legal

Privacy Policy

Last Updated: December 2024

1. Introduction

LateralWorx ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. By accessing or using our services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Contact us through our website or email
  • Request information about our services
  • Subscribe to our newsletters or communications
  • Use our services or enter into a service agreement

This information may include:

  • Name and contact information (email address, phone number, mailing address)
  • Company name and business information
  • Payment and billing information
  • Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Referring website addresses
  • Date and time of access

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Respond to your inquiries and provide customer support
  • Send you administrative information, updates, and service-related communications
  • Process transactions and send related information
  • Send marketing and promotional communications (with your consent)
  • Monitor and analyze usage patterns and trends
  • Detect, prevent, and address technical issues and security threats
  • Comply with legal obligations and enforce our agreements

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: We may share information with third-party service providers who perform services on our behalf, such as hosting, data analysis, payment processing, and customer service.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • Legal Requirements: We may disclose your information if required by law or in response to valid requests by public authorities.
  • Protection of Rights: We may disclose information to protect our rights, privacy, safety, or property, or that of our clients or others.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Objection: Object to processing of your personal information
  • Restriction: Request restriction of processing
  • Portability: Request transfer of your information to another service provider
  • Withdrawal of Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device that help us improve our website and services. You can control cookies through your browser settings, but disabling cookies may limit your ability to use certain features of our website.

9. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We take appropriate measures to ensure that your information receives an adequate level of protection.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: